The Being Profile® is the world’s leading ontological assessment tool, created by Ashkan Tashvir, founder of Engenesis— a global human and organisational transformation company.

It is used by professional coaches, leaders, and managers across government, corporate, not-for-profit, and other organisations to uncover a person’s unique Aspects of Being and identify opportunities for new levels of personal and professional performance.

The Being Profile® is the official assessment tool of the Being Framework™, the first-ever framework for understanding how humans are being in the world. This original body of work, developed by Ashkan Tashvir, has revolutionised how leaders approach producing results in their workplaces and beyond. Rather than relying on office politics or facades, thousands of people are now leading their organisations and communities with qualities such as authenticity, integrity, responsibility, commitment, reliability, and assertiveness.

Unlike traditional personality or behavioural tools, the Being Profile® examines how you relate to 31 distinct Ways of Being — such as Responsibility, Integrity, Vulnerability, and Commitment. It goes beyond surface-level traits to reveal your underlying mindset, emotional stance, and patterns of relating that shape how you lead, communicate, and perform.

Rooted in ontological leadership and transformation, the Being Profile® is trusted by leaders, coaches, and organisations worldwide to foster deep, identity-level growth. It offers profound insights into how you show up across all areas of life — from relationships and career to leadership and decision-making — empowering you to create lasting, meaningful change.